Icons & text

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

Course curriculum

  • 1
    Federal Government Opportunity
    • ScaleUP USA Program Introduction
    • The World's Largest Marketplace
    • Federal Contract Opportunities
    • Federal Grant Opportunities
    • Comparing with the VC Marketplace
    • What is the Competition?
    • Who Should Explore the Federal?
    • What is the Impact of Winning?
    • The Three Steps Process to Win
    • Step 1: Get Involved!
    • Step 2.a: Startup Mechanics
    • Step 2.b: Startup Mechanics
    • Step 2.c: Startup Mechanics
    • What Does it Take to Win?
    • Case Study: How to sell to the Government?
    • Six Areas to Focus on for Winning
    • The Federal Buying Mechanics
    • Case Study 1 - Environmental Analysis
  • 2
    Winning Federal Business Strategy
    • Quiz 1 - Environmental Analysis
    • Step 1: Exploit the Federal Buyer Ecosystem
    • Step 2: Increase the Value from Federal Customers
    • Step 3: Avoid Buyer-Seller Mismatch
    • Step 4: Build a Strong Business Map
    • Step 5: Drive Continuous Federal Innovation
    • Step 6: Deliver Value Added Marketing
    • Step 7: Build a Winning Sales Team
    • Step 8: Develop a Winning Proposal Process
    • Step 9: Deliver Peak Performance Consistently
    • Case Study 2 - SWOT Analysis
    • Quiz 2 - SWOT Analysis
  • 3
    Planning a Strategic Federal Entry
    • General Housekeeping Issues
    • Federal Success Business Map
    • Understanding the Federal Spending Buckets
    • The US DOT Case Study
    • Building a Federal Growth Strategy
    • Case Study 3 - Business Map
    • Quiz 3 - Business Map
  • 4
    Build a Winning Business Team
    • The Winning Co-founders Mix
    • Valued Board of Advisors
    • Types of Board Advisors
    • Acquiring Key Operational Talent
    • Improving Company Competitiveness
    • Employee Incentive Planning
    • Advantage: Cybersecurity
    • Case Study 4 - Winning Team
    • Quiz 4 - Winning Team
  • 5
    Establishing a Federal Business
    • Registering your Federal Business
    • Additional Registration Requirements
    • Small Business Contracting Portal
    • Small Business Set Asides
    • Small Business Dashboard
    • Case Study 5 - Register Organization
    • Quiz 5 - Register Organization
  • 6
    Federal Business Funding Mechanisms
    • Contracts, Grants, and Cooperative Agreements
    • Contracts vs. Grants - Which is Better?
    • SBIR Program
    • STTR Program
    • SBIC Program
    • SBA Loan Programs
    • SBA Surety Bond Programs
    • Case Study 6 - Funding Mechanisms
    • Quiz 6 - Funding Mechanisms
  • 7
    Federal Tools of the Trade
    • FedBizOpps Portal
    • Grants Portal
    • Government Spending Portal
    • Federal Register
    • GAO Portal
    • IG Portal
    • FOIA Program
    • Case Study 7 - Funding Opportunities
    • Quiz 7 - Funding Opportunities
  • 8
    Creating a Winning Sales Program
    • Understanding the Sales Challenge